Stellantis UK has carried out a restructuring of its UK operations to come into effect in January 2023.
The group has created a new premium brand business for Alfa Romeo and DS Automobiles to deliver an agency model for the two brands from next year.
The mainstream brands – Citroën, Fiat & Abarth, Jeep, Peugeot and Vauxhall – will remain as distinct organisations.
It has created a new Network Operations arm, bringing together the sales and vehicle flow functions and implement a new multi-brand regional structure for these five mainstream brands.
It said it wanted to reduce complexity and simplify programmes and policies. The business is also making big changes to its dealer networks with fewer investors, more contiguous territories and a bigger emphasis on multi franchising.
The restructuring has seen a raft of moves within Stellantis. Among them Julie David who moves from Peugeot UK MD to become premium brands managing director.
Paul Willcox, UK group managing director (pictured), said: “We have a significant electrified product offensive in the coming years placing us well ahead of the UK Government’s mandate for zero-emission vehicles.
“Our new management structure for our UK operations prepares us for the future and leverages our core strengths. We anticipate significant opportunities for our Retail partners through this restructure with a clear strategic direction.”
Key appointments:
- Citroën Managing Director: Greg Taylor
- Fiat & Abarth Managing Director: Damien Dally
- Jeep Managing Director: Jules Tilstone
- Peugeot Managing Director: Adam Wood
- Vauxhall Managing Director: James Taylor
- Network Operations Director: Eurig Druce
- Premium Brands MD: Julie David
- Customer Experience Director: Stephanie Howson
- LCV Business Director: Richard Chamberlain
- B2B Director: Nick Richards
- Used Vehicles: to be announced shortly